It’s been a while since Apple organization dedicated a TV
identify to a Mac item, but the organization has now made the decision to
provide the celebrity therapy to its new MacBook
Pro with Retina show.
The ad, by long time Apple organization ad organization
TBWA|Media Artistry Lab, functions the regular product-as-hero concept typical
to many Apple organization ads. “The extreme new MacBook Pro with Retina show,”
narrator Chris Coyote says over a taken of the MacBook Pro showing high-res
images of surf and other vibrant pictures. Then the photographic camera shows
the laptop’s slim outline to set up the double-entendre: “Innovation in every
aspect.”
Interested? Well, first you will have to get at least $2,200
together. We’re sure that that will not be a issue for many of the Apple
organization true, especially in lighting of radiant opinions, like this one
from our own Chris Pachal. Will this ad arrive at beyond those lovers, though?
What do you think? Did this ad win you over?
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